LadbrokesIt may come as a surprise for you to learn that Ladbrokes, one of the biggest Betting companies has been suffering financially recently, as figures just released show a massive drop in profits for their first period of trading this year.

Ladbrokes have in excess of 2000 betting shops dotted around the UK, and have seen their profits drop by a whopping 20% in the first period of trading this year, which when compared to their competitors rising profit margins it does indicate perhaps something is not right with this established and certainly not inexperienced betting company.

Bosses blames the slowdown of business in their land based premises as the reason for this drop in profits coupled with increased running costs of their estate of betting shops and increased taxes placed on the betting environment.

However it looks like Ladbrokes have taken a leaf out of their competitor William Hills book, for they have just announced a link up with Playtech and as such their online gaming sites have recently been switched over to the Playtech platforms and as such this, they are hoping, will see their profits again rise, as this is what happened when William Hill announced such a tie up with Playtech.

It does seem amazing that an established land based operation who have been around for decades have to pin their hopes of a revival and turnaround of their profits by linking up to an online gaming company in this way, however one thing is guaranteed for Ladbrokes online customers, and that is a whole new world of gambling sites and opportunities will now be open to them thanks to the expertise that Playtech have.

The online casino that Ladbrokes have on offer now includes the entire range of Playtech games all on their fully downloadable gaming platform, and to entice customers to utilize this new casino site they have a no deposit bonus up for grabs.

The mobile betting sites which Ladbrokes have been offering for quite a while now are also being given something of a revamp and as such should you be looking for a mobile betting site then it may pay for you to have a look over the Ladbrokes betting websites as they have enhanced the sign up bonus available to everyone signing up to and using their new android mobile betting App.

It should be interesting to see how this tie up with Playtech is going to work out in the long run, and we will of course keep you updated.

Categories: News

Posted on: 12th August 2013 by: Gary Beachley